Director of Marketing

San Francisco, CA or Remote (USA)

Marketing

Fieldguide builds enterprise automation and collaboration software that powers leading assurance and advisory firms. Our customers include top-100 CPA firms, who trust Fieldguide to deliver efficient risk and compliance audits for leading companies. By digitizing and automating the end-to-end engagement workflow, we are enabling firms to add differentiated value to their clients.

Our platform augments practitioner expertise with a flexible workflow automation engine across a variety of trust and transparency services, such as cyber and information security standards like SOC 2, NIST CSF, and ISO 27001, in addition to regulatory standards like SOX404 and PCI DSS, on a single, cloud-native platform.

The role

As Director of Marketing, you will work directly with our CEO to build Fieldguide’s marketing function from the ground up. You will make significant impacts by defining Fieldguide’s messaging and product category in a dynamic risk and compliance marketplace.  

What you’ll do 

  • Develop messaging and positioning by deeply understanding customer needs through customer, industry, and competitive research 
  • Identify and create content to drive demand at every stage of the buyer journey, from thought leadership to case studies  
  • Create sales enablement collateral to equip a growing sales team and accelerate the sales cycle 
  • Influence brand and category design, and drive it home through public relations, analyst relations, social marketing, and campaigns 
  • Build a demand generation program that ensures a healthy top of funnel 


The unicorn we’re looking for

  • 10-15 years of product marketing experience at leading B2B enterprise software organizations. You are a senior product marketer with potential to grow into a management role (or you already have experience leading a product marketing team).
  • Deep industry knowledge of assurance and advisory services, preferably with exposure to cybersecurity or regulatory standards. Prior experience marketing to accounting or other professional services firms is preferred. 
  • Storyteller with excellent written and verbal communication skills. You have an obsessive attention to detail.
  • A scrappy self-starter who is comfortable with navigating ambiguity and can create structure in a dynamic, fast-paced environment.
  • Mission-first team player. You’re joining an early-stage, hard-working team that trusts each other deeply. We won’t compromise on this.

About Fieldguide

Fieldguide is establishing the State of Trust for global commerce. We aim to make security and compliance a business enabler for every organization. Through our network of the market’s best professionals, all powered by Fieldguide, companies are able to establish customer trust like never before.

We’re based in San Francisco, CA, but built as a remote-first company that enables you to do your best work from anywhere. We're backed by top investors including Y Combinator, Floodgate, 8VC, and many more.

At Fieldguide, we are committed to building a diverse and inclusive company that celebrates individuals of all backgrounds. We’re an equal opportunity employer and encourage all applicants.


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